Wow! This is an amazing deal if you have a Whole Foods nearby. Today, Living Social has $20 at Whole Foods for $10. I shop at Whole Foods regularly - they have some great specials and buying my bulk items (spices, oatmeal, flour, etc.) there has often been a good deal. Plus, I love their cheese section. If the link doesn't pop up for you, search under Indianapolis, IN for the daily deal.
Don't miss this one - it's only available for a short time!